Saturday, 12 January 2013

More About Alexa.Com

Alexa traffic rank is based on three months of collected historical traffic data from millions users of Alexa Toolbar and is generally established as a good quality traffic barometer.

It is an incorporated measure of page views and users (reach). The three-month change is determined by comparing the site's present rank with its rank from three months ago.

Find out how your web site traffic stacks up against all your competitors! Alexa Rank Checker is one of the most accurate and freely available tools to find out how well your site ranks up against millions of other sites on the Web.

The Alexa Traffic History Graph allows you to generate a traffic history graph for any site. Alexa computes traffic rankings by analyzing the Web usage of millions of Alexa Toolbar users.

This is a ranking method set by that mainly audits and makes open the frequency of visits on Websites. The algorithm of Alexa traffic ranking is easy.

The traffic rank is based on three months of aggregated historical traffic data from millions of Alexa Toolbar users and is a combined measure of page views and users (reach). As a first step, Alexa computes the reach and number of page views for all sites on the Web on a daily basis. The main Alexa traffic rank is based on the geometric mean of these two quantities averaged over time (so that the rank of a site reflects both the number of users who visit that site as well as the number of pages on the site viewed by those users). The three-month change is determined by comparing the site's current rank with its rank from three months ago. For example, on July 1, the three-month change would show the difference between the rank based on traffic during the first quarter of the year and the rank based on traffic during the second quarter.

Alexa ranking system is based on the level of traffic each web site get from the people who visit a web site with Alexa toolbar installed.

This traffic is based many parameters. Number of Alexa users who visit a special website in one day. Page view is the number of times a single page (URL) is viewed by Alexa users. If a user visits the same URL many times on the day, all those visits will be counted as one.

The Alexa ranking is got by performing the geometric mean of reach and webpage views, averaged over three months.

How Alexa Ranking Works

You have to visit site and download (install) Alexa toolbar. This toolbar mainly displays the rank of the visited web site.

It also sends data to the main server. Thus, every time you visit a Webpage, information is sent to the server representing your IP and the webpage you are visiting. The smaller the numerical ranking, the better. If you manage to make it in the top 100,000, it is a sign that your website gets quite serious traffic.

Troubles with the Alexa Rank

Alexa ranking is deeply tilted towards web sites which have many webmaster viewers. This is because web masters are much more likely to have Alexa toolbar installed. Alexa is a simple way to calculate web traffic. What's mainly important is that the Alexa Rank has become an essential factor in site monetization strategy.

Some Ways to Improve your Alexa Ranking

  1. Install Alexa toolbar.
  2. Place an Alexa rank widget on your web site.
  3. Value content attracts large audience and maintains their revisits.
  4. Encourage people to use the Alexa toolbar.
  5. Take part in many web master forums which let you place your website in your signature. Webmasters usually have the toolbar installed.
  6. Write content that is associated to webmasters.
  7. Use Alexa redirects on your web site URL. Try this:
  8. Build a webmaster tools section on your website.
  9. Make an Alexa category on your blog and use it to include news and articles about Alexa.

Alexa Ranking Tool displays a graph from Alexa comparing up to 5 sites

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